Author Archive

Google’s New Page Layout Algorithm Penalizes “Above-The-Fold” Advertising

On Wednesday, February 23, 2011, a category 5 hurricane named “Panda” swept through the Gulf of Google devastating businesses large and small alike. The hurricane was reportedly named after one of Google’s engineers. So what was the reason for this catastrophic and “game-changing” update? Well, according to Google: “This update is designed to reduce rankings [...]

Local Business Online Visibility Tips – Use What You Do Every Day

When you think about online visibility for your local business it’s so easy to get wrapped up and overloaded with what you should be doing on the internet to promote your website. Yet, small changes to your every day business routine can make a big difference. Often, business owners think about being visible online as [...]

Has Google Replaced Content as King of the Web?

While great content will always get you noticed, I have come to the somewhat obvious conclusion that “Content is NOT King, Google is King” on the web. This is a slightly different mindset when it comes to getting traffic and marketing on the net. This new mindset doesn’t change the fact that you still have [...]

You Made This Happen!! STOP PIPA and SOPA!

Everyone online really came together to help stop the SOPA and PIPA act. It was almost like a community after a disaster. Everyone comes out of their homes and works together for a cause. Though not as dire as a natural disaster, I saw the same tendency for a group of people to come together [...]

Advantages and Features of Mobile Web Design – What You Need to Know

2011 is being touted as the year when mobile technology really comes to the fore. So what are the characteristics, advantages and disadvantages of mobile web design? Which web development features are mobile friendly and which are not? Lastly and most importantly, how do you find out how mobile web design could work for your [...]

Forwarded Email From Ben Simon, Mozilla.org

Hi Sheila, Mozilla’s roots go back to a time when the Internet was new, fragile and in need of nurturing. A small group of people came together to do just that. They collaborated to create, shape and build a Web that is safe, open and accessible for anyone. They made it something better: a place [...]

Holiday Advertising Special – 3 Blogs, 3 Months, $30 Bucks

Blog traffic has always slowed down during the Holiday Season for me (you know, everyone gorging on turkey and watching all that damn football) You’re either cooking for turkey day (you know, that ten hours of hard work that gets devoured in under five minutes flat), traveling to family and friends (could be one family [...]

2011 is being touted as the year when mobile technology really comes to the fore. So what are the characteristics, advantages and disadvantages of mobile web design? Which web development features are mobile friendly and which are not? Lastly and most importantly, how do you find out how mobile web design could work for your [...]

Next Up in the SOPA Fight

Do your part to save the internet!! Email from Ben Simon, Mozilla Foundation Hi Sheila, This week is shaping up to be a big one for the future of the Stop Online Piracy Act (SOPA). The House Judiciary Committee — which has jurisdiction over the bill, and the greatest power to stop or change it — [...]

Congress Debates Legislation That Will Jeopardize Basic Structure of the Internet

Over the years I’ve read articles on blogs from different countries who have talked about the censorship of the internet where they are.  I am always shocked at the lack of  liberty people from different areas in the world suffer – now, I just hope the US doesn’t fall victim to this need to censor [...]

Technology and the Invasion of Privacy Snatchers

On February 5th, 1956, a science fiction movie titled “Invasion of the Body Snatchers” was released in the US. The movie is about a small-town doctor who discovers that the population of his community is being systematically replaced by emotionless alien duplicates. Fast forward to today, and life is imitating art, with a real life [...]

Protect the Internet As We Know It

Another forwarded email from Ben Simon of Mozilla. I really think it is important to take action and voice your opinion on the Protect IP Act ASAP. We need to protect our internet NOW. Hi Sheila, The US Senate could vote on the Protect IP Act as soon as this week. So we need you [...]

Got Writers Block ? 50 Blog Post Ideas

I wish I could come up with a new brilliant post every day – some days it’s so hard to come up with a topic to blog about.  I like to browse forums and other blogs to see what people are talking about and to get some ideas for different subjects to post about.  Here [...]

Tell the Senate to Protect the Internet – Pass It On

I received this email from Ben Simon from Mozilla.org and wanted to pass it on. Pass it on – tweet it, like it, whatever. What do you think of this Internet Censorship Bill? Hi Sheila, Last week, supporters of online innovation rallied together in an impressive display of support: there were more than one million [...]

Are We In Social Overload?

Recently Google’s latest social network, Google+ opened to the public. In an effort to create a little fun around the subject, College Humor created a two minute video about Not Google+, which encourages people not to join Google+ as we have too many social networks already. Do they have a point? Google+’s most obvious competitor [...]

How to Webcast Videos on the Internet

Webcasting, also known as live video streaming, is one of the fastest growing video production services. Companies are increasingly using webcasting as a means of communicating that is more engaging than a conference call. The reason that webcasting is so much more effective as a communication tool, as compared to a phone call, is that [...]

That First Impression: Title Considerations

While it certainly isn’t as much work as crafting the body of a superior article, selecting a title for a piece is definitely an important element of the entire process of content creation. The title of an article is a multifunction web tool, providing opportunities for engagement with the reader and search engine in equal [...]

8 Best Places For Building Authoritative One-Way Links

For any online webmaster or marketer, two things will consumtwo objectives will go hand-in-hand, the higher your rankinge most of your time: rankings and traffic. Usually, these s the more traffic you will receive. However, as you probably already know, getting higher rankings and traffic can be somewhat difficult. One of the best ways to [...]

Beginner’s Guide to Pay Per Click Advertising

For all of us in the Internet marketing or information publishing arena we will undoubtedly use pay per click advertising at some stage. Now for those just starting out, it can all be a bit confusing so here’s a real beginner’s guide to the main ones – who they are, what they are and what [...]

Video That Sells: Using Memory Triggers

Web videos have many purposes: they display, present, inform, educate, enlighten, and entertain; they also persuade, motivate, and sell. Marketing videos can serve any one of these purposes, or they can serve all of them. What is important is the audience remembers the message and the company that delivers it. Without penetrating the audience’s consciousness [...]

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