RSS Feed for Advertising TipsCategory: Advertising Tips

YouTube False Flagging Problem

Go to Google. Do a search for “YouTube False Flagging” or “YouTube False Flagging Problem”. It won’t take you long to find scores of individuals who have been affected by this issue. You see, YouTube is a community of users who post and share videos. As with any community (especially communities of the Social Media/Web [...]

How To Get Started With Google AdWords

In this article I’ll cover the simple mechanics of Google AdWords so you can get up and running with an account in no time. I tell you its really simple and easy to do & is possibly one of the most important tools in you Internet marketing and information publishing arsenal. Again casting my mind [...]

Make Your Business Website Interesting

Creating a business website can be a difficult task. Not necessarily from a technical standpoint, but rather from a design and communication standpoint. How do you make a business or corporate website interesting and include some personality in it? You need a professional presentation but that does not mean you cannot be creative or personable. [...]

Online Defamation and The Communications Decency Act

Online defamation and reclaiming personal and professional reputation are hot-button issues these days. Numerous potential claims are available for use against the poster of an unlawful publication, such as defamation, unlawful publication of photographs, harassment, and trade libel. However, from the perspective of the individual who feels as though they have been victimized, it is [...]

How To Start A Free Podcast In Three Easy-To-Do Steps

Internet marketers are constantly looking for new ways to promote themselves and their products or services on the Internet. A common question on Internet marketing forums is “how can I promote my website?” Usually the answers run the gamut of the most common methods, such as website SEO, article marketing, Pay Per Click and so [...]

Small Business and Google’s Algorithm Change

In February 2011, Google made big news on the Internet by publishing an algorithm change for search engine relevancy. By and large this was designed to punish duplicate content farms that re-purpose the same written content over and over in different forms. I’ve seen plenty of panicked content online about what this means to e-marketers [...]

The FTC Begins Crackdown On Behavioral Ads – Is Your Site In The Cross Hairs?

1000 Roses by `zemotion on deviantART On March 14, 2011, the Federal Trade Commission (FTC) announced its first behavioral advertising settlement. If your website collects behavioral data or serves behavioral ads – either directly or indirectly through the use of behavioral ad vendors – you need to understand and comply with the FTC’s notice and [...]

Online Brand Management – 5 Benefits of Viral Videos

Viral video is simultaneously the most entertaining and the most infuriating element of online marketing. Let’s clear the air quickly: No one can promise you a viral video success. Ever. Viral videos succeed because the audience likes them and spreads them on to other people. If the audience doesn’t get it, the video doesn’t go [...]

5 Mistakes Many Home Business Start-Ups Make

Starting a home business allows you to design a career you love to fit a lifestyle that suits your family. But it is not without its challenges. Failure to plan and learn the activities required to build a profitable business can hinder your success. Here are five mistakes many budding home-based entrepreneurs make and how [...]

Reviews Can Help You Rank

If you’re running a business that depends on local traffic, you probably know that good reviews can bring more customers through the door. But did you know that getting reviews – and not necessarily just good ones – can help your business rank better in search results? It’s true. Getting customers to review your company [...]

10 Proven Ways to Optimize Your Facebook Page

Social media marketing is absolutely essential in today’s online business world. It has taken the internet by storm both professionally and personally. Social media marketing means to market your business with the use of social networks, blogs, message boards, discussion groups, online communities and other such media. Some of the most popular social network sites [...]

Regional Website Marketing And Advertising Basics- Helping Your Customers Discover Your Company On-Line

LOCAL Internet Marketing – Your Website You should definitely have access to a website that you are able change by yourself! It’s no longer acceptible to use a hard coded website for small business reasons. Webpages which do not change at some point, contain recent material and continue being relevant quickly sink in the search [...]

What is Pay-Per-Click?

Basically there are search engines which offer a marketing option called “pay-per-click” to advertisers. Most of the major search engines offer this type of service. The advertiser places a small advertisement on the search results page based on a specific keyword or phrase. Although you don’t pay to place the advertisement, as such the search [...]

Why Is Viral Advertising So Powerful?

Viral advertising is the art of encouraging other Internet users to pass your adverts around the Internet free of charge. This is a very effective, very cheap and yet very fast manner of advertising. For instance, you could compose an ad, send it to 100 people who each send it to 100 (10,000 people in [...]

50 Creative Places To Advertise Your Business For Free

Another Advertising Special!

Another advertising special. I can’t decide whether it should be for the new year, Mardi Gras, St Patricks Day or the much anticipated coming of spring. Every few months I like to offer a deal on advertising on my blog. Instead of $30 for three months on one blog, for $30 you get 3 months [...]

3 Google Experiments For Your Professional Networking

Closer by *SusanCoffey on deviantART I must admit, I’m a Google addict. Their products and beta products are some of the best I’ve seen. I rarely find something I don’t like or at least admire. One of my favorite things to do when I have some down time is to visit Google Labs. I love [...]

Understanding Web Advertising

More money is wasted on advertising than any other business function. That is not to say businesses shouldn’t advertise but rather people should understand how advertising works. There are many ways to characterize ads, but for our purposes let’s make it simple and separate advertising into two distinct approaches: saturation and emotional. One of the [...]

FTC’s “Do Not Track” Initiative Impacts on Online Advertising

The Federal Trade Commission’s (FTC) publication earlier this month of a proposed framework for protecting online privacy portends a major impact on online advertising. If your website’s business model depends on advertising revenue, either directly from the site itself or via a smart, mobile device, you have a big stake in the outcome of the [...]

7 Steps For Higher Google Local Business Results

wishful thinking by ~marenkathleen on deviantART Obtaining placement in the “7 pack” of Google Local business listings is extremely powerful. This article will show you how to get in Google local business results for your city. To achieve hi rankings in Google’s local search cannot be guaranteed, but if you do the following, your chances [...]

UA-4265605-2