Different types of signage to be used for commercial advertising

Publication displays: 1325

When it comes to advertising, signs are one of the easiest and most cost effective methods. This is especially true for small businesses that want to be exposed without breaking the bank. You can place signs inside or outside your store. Plus, you can customize them yourself with unlimited creativity.

When looking for signs, think about how many different types of signs you can choose from. Also consider how each type would work with your store. Here you will find information on some of the different types of signs that you can use for your own business.

Types of signage

Interior signs

Indoor signs can be strategically placed in your store to serve a multitude of purposes. You can use them to draw your customer’s attention to special offers or items. You can post instructions on products or who to ask for help. You can even put the store’s contact details if you want. The main purpose of indoor billboards is to be as informative as possible.

Customers will find this useful and save time which will ensure that you receive more positive business. Use them to promote your offers and sales in a way that will benefit you and your customers.

Outdoor signs

Outdoor signs are one of the most common forms of advertising that businesses tend to use. They are also one of the most important. They are intended to be personalized and placed outside the store or nearby areas.

By doing so, passers-by will be able to see it. You can create all kinds of fun designs and include your company logo in it to grab the attention of potential customers.

If you choose to have more areas to place signs, you can place them strategically to draw people’s attention to your own business. It can also distract potential customers from other stores. Outdoor signs are meant to give your business quick and easy exposure all year round.

You have virtually no effort to put them where you want them. Plus, they’re cheaper than most other advertising alternatives. You can delete them just as easily if you need to make the necessary changes.

Sidewalk signs

Sidewalk signs, also known as A-shaped signs, are lightweight signs intended for placement on the exterior of your business. You can use road signs for a multitude of different purposes. You can place your menu on them or you can use them as a map to direct you to your location.

Sidewalk signs will give your customers a glimpse of what you have to offer before they make the decision to buy from you. Putting store hours and promotions on the sign will also help influence a customer’s decision to do business with you.

In order for sidewalk signs to perform their function, you will need to really make them stand out among the crowd. It is possible that other businesses have the same idea of ​​using sidewalk signs to promote their stores. You will only have to create your own sign as unique as possible. Use interesting colors that coordinate with your logo and taglines. This will have an impact on how it grabs the attention of potential customers.

Ground signs

Floor panels are a little less common than most other types of panels, but they have their own purposes. They will be able to give directions to your customers to help them find what they need. They can also work as advertisements to promote special sales in certain areas of your store. You have endless possibilities on how you can use floor signs in your own workplace.

You can use many forms of interesting graphics to grab the attention of your customers. You just need to make sure your ground signs are protected by a sturdy laminate. This will keep them from being damaged, keeping them in perfect condition for all of your customers.

Wall panels

Wall signs can be one of the most useful and profitable signs you could invest in. You can conveniently place them outside or inside your store to attract customers. They can light up in bright colors that customers will enjoy seeing. Many stores typically use wall signs to let customers know if they are open or closed.

Being able to see the sign will give them an added sense of clarity that will grab their attention as well. Wall signs come in many different shapes and sizes and can be easily customized. You can be as creative as you want with them.

Illuminated signs

Illuminated signs will give your business a touch of diversity and sophistication. They will do a great job of helping your business stand out from its competition. They are great to use for darker areas at night to help your customers easily find your store. You can have an illuminated sign made in the form of your brand’s logo. You can also use it to indicate whether your store is open or not.

Either way, they’re sure to grab the attention of potential customers in your neighborhood. Illuminated signs use economical LED lighting in their design. It will help you stay on budget while wowing customers with vibrant lights.

Information boards

Information signs are essential for running a business in a large shopping mall or department store. Their goal is to help people know where each section of the store is and how to get there.

They are intended to give accurate information about each location of the store. It will help them decide where they are most inspired to go. They also prevent customers from getting lost in such a large area. Information sign fonts should be legible and large in size so that people can easily interpret them. For more information on the different automotive traffic signs, visit the Car Signs website by clicking here.


Signs can prove to be one of the most useful and profitable forms of advertising. Understanding how they work and implementing them will benefit you and your business.

Majorie T. Leonard

Leave a Reply

Your email address will not be published.